Self-drive car rental platform with textured, editorial design
Renterra wanted to stand apart in the crowded self-drive car rental space. They needed a platform that felt premium and trustworthy — not another generic rental listing. The brief: make renting a car feel as exciting as driving one.
Visual Identity
Developed a unique grainy-textured, editorial aesthetic using custom Goudy typography — a deliberate contrast to the sterile UI of competitors like Zoomcar.
Inventory System
Built a filterable car catalog with real-time availability, pricing tiers, and a booking flow that works on modal overlays for a seamless single-page experience.
Responsive Architecture
Every breakpoint was hand-tuned — the car cards, booking modals, and navigation adapt fluidly from 320px phones to ultrawide monitors.
Performance Polish
Image optimization, code splitting, and prefetching ensure the premium visual experience doesn't sacrifice load speed.
Bounce Rate
Industry average is 45% — the editorial design keeps visitors engaged
Avg. Session
Visitors spend 3x longer on Renterra vs competitor sites
Mobile Conv.
Mobile conversion rate — up from 2.1% on the previous site